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Assessment of YouTube as an Effective Teaching and Learning Channel (a Case Study of Selected Mba Students of the University of Southwales)

Assessment of YouTube as an Effective Teaching and Learning Channel (a Case Study of Selected Mba Students of the University of Southwales)

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Assessment of YouTube as an Effective Teaching and Learning Channel (a Case Study of Selected Mba Students of the University of Southwales)

Content Structure of Assessment of YouTube as an Effective Teaching and Learning Channel (a Case Study of Selected Mba Students of the University of Southwales)

  • The abstract contains the research problem, the objectives, methodology, results, and recommendations
  • Chapter one of this thesis or project materials contains the background to the study, the research problem, the research questions, research objectives, research hypotheses, significance of the study, the scope of the study, organization of the study, and the operational definition of terms.
  • Chapter two contains relevant literature on the issue under investigation. The chapter is divided into five parts which are the conceptual review, theoretical review, empirical review, conceptual framework, and gaps in research
  • Chapter three contains the research design, study area, population, sample size and sampling technique, validity, reliability, source of data, operationalization of variables, research models, and data analysis method
  • Chapter four contains the data analysis and the discussion of the findings
  • Chapter five contains the summary of findings, conclusions, recommendations, contributions to knowledge, and recommendations for further studies.
  • References: The references are in APA
  • Questionnaire.

Chapter One of Assessment of YouTube as an Effective Teaching and Learning Channel (a Case Study of Selected Mba Students of the University of Southwales)

INTRODUCTION

BACKGROUND OF THE STUDY

The use of YouTube has attracted the attention of many social media users in contemporary times. The channel has succeeded in attracting millions of users.  YouTube as a social media channel provides a video sharing service for watching of videos and users can like, share, comment and upload videos of their choiceThis video service can be watched on PCs, laptops, tablets and mobile phones. The fundamental role of YouTube is that it can be used to search for videos, watching videos. It is also used for creating and uploading videos. The use of YouTube leads to the acquisition of new knowledge enhances social interractions. It facilitate good memory and better understanding   because the viewers can see, hear and act what they see leading to a higher level of understanding of a subject watch on the video. According to (Lindstorm, 1994).  The use of YouTube as a video has proven to be effective for learning activities. Also, (Krauskopf, Zahn & Hesse, 2012; Zahn, Pea, Hesse, & Rosen, 2012) posit that it enables Learners to see, hear and produce the required Knowledge. The content of instructional video can be downloaded for further learning. Youtube videos can be shared thereby serving as an effective means of learning and interaction. It enables the Learners to develop higher level thinking skills such as problem solving, decision making, communication and collaboration skills through the process of interractions. The study seeks to proffer an assessment of youtube as an effective teaching and learning channel (A case study of selected MBA students of the University of South Wales.

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STATEMENT OF THE PROBLEM

The use of YouTube can some time pose some challenges when sharing contents as one may encounter criticism, negative comments and bullying which undermines the objective of you trying to get a perfect understanding of the subject in question.

The problem facing the study is proffer an assessment of youtube as an effective teaching and learning channel (A case study of selected MBA students of the University of South Wales.

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OBJECTIVES OF THE STUDY

The Main Objective of the study is to proffer an assessment of youtube as an effective teaching and learning channel (A case study of selected MBA students of the University of South Wales. The specific objectives include:

    i.        To understand the prevalent of YouTube as an effective teaching and learning channel.

   ii.        To examine the level of student addictiveness to YouTube and the influence on their academic achievement.

 iii.        To identify the factors militating against the effectiveness of YouTube as a teaching and learning channel.

RESEARCH QUESTIONS

    i.        What is the prevalent of YouTube as an effective teaching and learning channel?

   ii.        What is the level of student addictiveness to YouTube and the influence on their academic achievement?

 iii.        What are the factors militating against the effectiveness of YouTube as a teaching and learning channel?

STATEMENT OF THE HYPOTHESIS

Ho1: There is no significant contribution of YouTube to the academic achievement of students.

SIGNIFICANCE OF THE STUDY

The study provides an assessment of youtube as an effective teaching and learning channel .A case study of selected MBA students of the University of South Wales. It provides relevant data for the effective formulation and implementation of policies          to enhance the realization of envisaged objective.

LIMITATION OF THE STUDY

The study was confronted with logistics and geographical factors.

DEFINITION OF TERMS

YOU TUBE DEFINED

YouTube as a social media channel provides a video sharing service for watching of videos and users can like, share, comment and upload videos of their choiceThis video service can be watched on PCs, laptops, tablets and mobile phones. The fundamental role of YouTube is that it can be used to search for videos, watching videos. It is also used for creating and uploading videos.

STRIKE DEFINED

Strike is viewed as the stoppage of work which is the result of the mass refusal of employees to work, as reaction to employee grievances

EDUCATIONAL SUPERVISION DEFINED

Educational Supervision consist of all effort involving school officials directed at  providing leadership to educational workers or teachers to enhance an  improved educational system and institution. The process involves the deployment of human and material resources.

 Download Chapters 1 to 5 PDF

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